Addiction-Free–Naturally: Liberating Yourself from Tobacco, Caffeine, Sugar, Alcohol, Prescription Drugs, Cocaine, and Narcotics - by Brigitte Mars, 2001

Try this book if you need to kick any “soft” or hard addiction. Mars offers support networks, nutritional info, aromatherapy, acupuncture and pressure and herbal therapy to help you rid yourself of those nasty oxidants. Once you clean yourself up, you’ll save a ton of money as well when you avoid purchasing these products, so this book is well worth its low, low price.

Posted by beanybabe at 7:31 PM PST

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Buzz: The Science and Lore of Alcohol and Caffeine - by Stephen Braun, 1996

Alkthough this book is an oldie, it remains a goodie. Still in production, with brisk sales, and even with 4.5 rather than 5 stars, we reccomend this fast and entertaining read highly. Science writer Braun engagingly describes the chemistry, metabolism, physiological and behavioral effects, and reputed health benefits of the world’s two most popular drugs: alcohol and caffeine. He seasons the book with references to history, folklore, and literature. The treatment of controversial issues such as the correlation between risk of heart disease and moderate wine consumption is balanced, and the science is sound and in layman’s language. Whether the subject is the cause of hangovers or the effects of caffeine consumption on PMS, Braun has a knack for interpreting the findings of medical researchers and applying them to daily life.

Posted by beanybabe at 6:49 PM PST

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My Sister’s a Barista: How They Made Starbucks a Home Away from Home (Great Brand Stories series) - by John Simmons, 2005

More than a business plan, this book offers information on how Starbucks built a brand. Additionally, information is disclosed on how the employees fare at Starbucks. Very entertaining read.

Posted by beanybabe at 6:38 PM PST

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Tribal Knowledge: Business Wisdom Brewed from the Grounds of Starbucks Corporate Culture - by John Moore, 2006

John Moore spent eight years designing and implementing marketing programs for Starbucks Coffee, eventually leaving to work in the same capacity with Whole Foods Market. Today, he operates the Brand Autopsy Marketing Practice, a consultancy helping companies get bigger by acting smaller. He is a frequent speaker at conferences, companies and colleges, and he writes the popular marketing blog, Brand Autopsy.

If you buy this book, you’ll receive more tips that you can handle about how customer service builds a business. Additionally, your pursuit of an excellent coffee business is supported with forums on Moore’s website. You couldn’t ask for more!

Posted by beanybabe at 6:33 PM PST

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FabJob Guide to Become a Coffee House Owner (FabJob Guides) - by Tom Hennessey, 2006

FabJob Guides are clear and concise books that cover specific industries. In this book, the author states that by owning your own coffee house, you become part of a rich culture. A café is a place where people may meet to discuss politics, poetry, romance or rebellion. In our culture, coffee is accepted as social, affluent, and downright hip. In this guide you will discover:

• Your options for buying an existing coffee house, franchising, or opening a new coffee house
• How to build a coffee house (including how to find the right location and avoid costly mistakes)
• How to save money on equipment for your café
• How to market your business to attract customers
• Financing your business and managing money

If you would like to start your own coffee house, this FabJob guide is for you! It shows what you need to know to become a successful coffee house owner.

Posted by beanybabe at 6:24 PM PST

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